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Category: Business Resources

September 14, 2020

Is your Cash Working for You?

The low interest rate environment that currently exists in the United States is a double-edged sword.  On one side, it’s an opportunity for businesses to borrow money at a low interest rate making it easier to expand, purchase equipment or invest in new income earning assets.  But, businesses with a low leverage (i.e. few loans) or strong cash liquidity are penalized with little or no interest earned on the deposits they keep in bank accounts.  The good news is there are opportunities for business owners to maximize earnings on their cash.  Ephrata National Bank has compiled a list of 6 opportunities that could result in your money working harder for you.

July 06, 2020

4 Benefits of Accepting Online Credit or Debit Card Donations – For Non-Profits

A lack of funds to pay for direct expenses is one of the most significant challenges facing the non-profit sector. But non-profit organizations who provide patrons with an online giving option might have a better chance of achieving their annual giving benchmarks. Reducing the time frame between when a donor commits to giving and when they actually give is crucial to successful fundraising campaigns. When someone signs a donor card without providing the donation, there's always a chance they'll change their mind. 

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